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Umbraco Backoffice Documentation

Tracking

Tracking section gives an ability to add third party web trackers and cookies, such as GTM, Google Consent or Optimizely, to the whole website or specific pages.

Umbraco Backoffice Bingo Games page Tracking section screenshot

Bingo Games Tracking section inside Umbraco Backoffice

Content

Tracking section has one content parameter:

  • Trackers - component picker which accepts Tracker Component element.

Trackers

Content Picker which accepts Tracker Component element. Tracker Component can be configured inside the Trackers folder inside Umbraco Content section root.

The main advantage of using the Content Picker is reusability. Once the Tracker Component is created, it can be attached to any page on the website on the Tracking section of the page inside the Umbraco Backoffice.

Tracker Component

Tracker Component has three groups of content parameters with a number of content parameters:

  • Summary - a description and details about the script.
  • Tracking JavaScript - JavaScript scripts configuration.
  • Tracking Pixel - Pixel scripts configuration.
Summary Group

Summary group has three mandatory content parameters:

  • Tracker Description - a detailed description about the tracker. Useful to add:
    • What third party tracker it is?
    • What is the purpose of the added third party tracker?
    • A link to the third party website and any company names associated with it.
    • Any tags or information that would be useful on the third party website.
  • Tracker Category - the type of the third party tracker.
  • Tracker Cookie Category - if the third party tracker uses cookies, select the category for it to be added to OneTrust cookie banner. Otherwise select - None.
Tracking JavaScript Group

Tracking JavaScript group has two content parameters for each environment (Development, Staging, Live):

  • Tracking JavaScript Code (optional) - JavaScript code with the <script> tags.
  • Tracking JavaScript Location - the location on where to embed the script on the page. If not used, please, select disabled option.
Tracking Pixel Group

Tracking Pixel group has two content parameters for each environment (Development, Staging, Live):

  • Tracking Pixel Code (optional) - Pixel code with the <noscript> tags.
  • Tracking Pixel Location - the location on where to embed the script on the page. If not used, please, select disabled option.

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Routing